Doritos Mix
Where: The Famous Group
Role: Art Director w/ Tom Green
Crushed it.
A fun little spot I had a chance to work on with the folks at The Famous Group. In celebration of four new flavors, Doritos teamed up with Matthew Stafford of the Detroit Lions. Together, they held a competition where Stafford threw the ball into a combination of four CG targets and based on the combination of target hits, winners were selected. I offered to be the quarterback stand in for Stafford, but instead was given the opportunity to help lead the design of the UI system. Needless to say, I ate a lot of Dorito’s during this project.
I was a co-art director on this project with the incredibly ridiculously talented Tom Green. We worked together to lead on the design, animation and composition of the holographic targets.
